As women, we understand getting help isn’t always easy…
But when we collaborate, our impact grows and our purpose deepens. We’re dedicate to supporting women-owned businesses with social media strategy & content that elevates their mission.
At That Social Invite, our mission is to support women achieve their business goals & have a right-hand.
We know doing it all alone isn’t easy. That’s why we take social media off your plate, one of the most key, yet taxing components of your business. We build strategies that amplify your impact, make sure you’re consistent, and set you up for lasting success online & IRL.
Meet the Founder
Frida Torres Macal
Founder & Lead Strategist
As a female founder, I know firsthand how overwhelming it can feel to manage every part of a business on your own. That’s why I’ve dedicated my career to helping women-owned brands thrive through impactful social media marketing.
For over 4 years, I’ve worked as a strategist and creative across industries including beauty, aesthetics, wellness, and lifestyle; crafting strategies, producing content, and building online presences that feel authentic and drive real results. I’ve supported entrepreneurs at every stage, whether just starting out, growing, or fully established, giving me a strong understanding of what it takes to evolve and genuinely connect with an audience.
In 2024, I launched She’s Invited, a women’s social group in the Twin Cities, as a passion project to bring women together offline. The success of that community reminded me of the power of connection and reinforced my commitment to supporting women in business.
From that foundation, That Social Invite (formerly White Stripe Social) was born. Transparently, I aim to be more than a marketer/social media manager. I’m here to be a true right-hand partner in growing a brand, creating content with impact, and building a presence that not only thrives online but also inspires in real life.
Contact: frida@thatsocialinvite.com 💌